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Go-To-Market

By implementing this Go-To-Market, we can ensure that Chappyz not only effectively introduces its solution to targeted demographics but also becomes a comprehensive platform for web3 communities and transitioning companies, offering a suite of services beyond engagement.

Phase 1: Web3 Communities & Users Onboarding

  • Community Outreach

  • Growth Hacking

  • Web3 Influence

  • Paid Influence

  • Support Influence

  • Early Adopter Program

  • Educational Content

Phase 2: Mainstream User Onboarding – Gen-Z, Millennials, Lower-Income Countries

  • Influencer Partnerships

  • Performance Marketing

  • Localised Strategy

  • Global PR Campaign

Phase 3: B2B Strategy – Tier One Web3 Projects & Web2 Companies Transitioning to Web3

  • Targeted Outreach

  • Case Studies

  • Strategic Partnerships

  • Upselling Additional Services

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